News Summary
A recent study reveals that 35% of businesses are now utilizing AI marketing tools, driven by the need for time savings and efficiency. With AI becoming increasingly popular among marketers, it is transforming traditional approaches to customer engagement and marketing strategies. This article explores the capabilities of AI marketing tools, highlights the top 10 tools for 2024, and emphasizes how they help automate tasks and improve overall marketing efforts.
35% of Businesses Embrace AI Marketing Tools: Discover the Top Picks for 2024!
Hey there! Have you noticed how fast technology is changing the world around us? Well, it seems businesses are catching on, as a recent study shows that a whopping 35% of businesses are now using AI marketing tools. Pretty exciting, right?
Why is AI so Popular Among Businesses?
You might be asking yourself, “What’s the big deal about AI?” For many marketing professionals in the U.S., it’s all about the time savings. In fact, 33% of marketers have pointed out that saving time is their top reason for adopting AI and machine learning tools. Think about all the hours spent on mundane tasks, like data analysis and scheduling—AI swoops in to save the day!
Interestingly, AI isn’t just confined to high-tech firms. It’s making big waves in traditional marketing practices too. It’s transforming the way businesses interact with customers, and even how they conceptualize marketing strategies.
What Can AI Marketing Tools Do?
So, how does AI actually help? These clever tools are designed to automate tasks, perform predictive analysis, and dive deep into data analytics. They even enhance customer experience—something that every business owner strives to achieve!
The Top AI Tools for Marketing in 2024
If you’re contemplating diving into the world of AI marketing tools, you’re in luck because we’ve compiled a fresh list of the top 29 tools that are making waves in 2024.
1. Brandwatch
Location: Brighton (UK), Paris, Singapore, Berlin, New York, Boston, Madrid.
Best for: SMBs and large enterprises.
Price: Custom Quote.
This tool is fantastic for consumer intelligence and managing social media for market research. It gives actionable insights that can help businesses understand consumer perceptions better.
2. Brevo
Location: Paris, Berlin, Seattle, Toronto, Noida.
Best for: SMBs, eCommerce stores, Startups.
Price: Free plan or starts at $25 for Starter.
Brevo focuses on multichannel marketing, particularly email and SMS automation, streamlining sales workflows.
3. Brand24
Location: Wrocław, Poland.
Best for: Brands and agencies.
Price: Starting at $79.
Brand24 is a social listening tool that monitors conversations about brands, so you can better understand public sentiment.
4. Trellis
Location: Ottawa, CA.
Best for: eCommerce brands.
Price: Starting at $29/month.
This tool has an AI pricing module designed specifically for eCommerce sellers- super handy!
5. Tidio
Location: California, Poland.
Best for: Brands of any size.
Price: 7-day Free Trial or starts at $11/month.
Tidio offers AI-assisted customer support and can handle a staggering 70% of customer inquiries. Talk about efficient!
6. Flick
Location: New York, USA.
Best for: Brands and agencies.
Price: Starting at $10/month.
This AI platform excels at social media management, helping you schedule content and manage hashtags with ease.
7. Jasper.ai
Location: Austin, Texas.
Best for: Businesses of all sizes.
Price: Starting at $30/month.
A robust tool for writing and content generation that many marketers are raving about!
8. DeepBrain AI Studios
Location: Lausanne, Switzerland.
This creative tool converts text to video using AI avatars—how cool is that?
9. Smartly.io
Location: Columbus, New York.
Price: Custom Quote.
An AI advertising tool that automates ad production and optimizes campaigns—perfect for hassle-free marketing!
10. Seventh Sense
Price: Free for Single User to up to $12,000 for Premium.
This email marketing tool helps determine the optimal send times for your campaigns.
These are just a few of the prospects that 2024 has in store when it comes to using AI in marketing. It’s impressive how these tools can help businesses automate dull tasks and allow them more time to engage in strategic planning.
The Bottom Line
With the rise in AI integration, businesses can now market smarter, faster, and more efficiently. Personalization, tailored messaging, and predictive analysis are all part of this exciting new world. If you haven’t yet jumped on the AI bandwagon, it may be time to consider the amazing benefits it can bring to your marketing efforts!
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Additional Resources
- Brandwatch
- Brevo
- Brand24
- Trellis
- Tidio
- Flick
- Jasper.ai
- DeepBrain AI Studios
- Smartly.io
- Seventh Sense
- MarketMuse
- Grammarly
- Optimove
- Emplifi.io
