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BriteCap Financial Welcomes New Faces to Its Growing Team

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New leadership team at BriteCap Financial celebrating their appointment.

News Summary

BriteCap Financial LLC has made significant appointments to its leadership team, welcoming Evan Day as Vice President of Digital Marketing, Pushkar Choudhuri as Chief Financial Officer, and Dave Lafferty as Chief Credit Officer. These leaders bring extensive experience in their fields, and their roles are expected to enhance BriteCap’s mission to empower small businesses with innovative financial solutions. CEO Richard Henderson expresses excitement about the team’s ability to redefine business lending and improve client experiences.

BriteCap Financial Welcomes New Faces to Its Growing Team

Las Vegas is buzzing with exciting news as BriteCap Financial LLC has recently announced some significant appointments to its leadership team. This comes at a crucial time for the company, which has been making waves in the world of non-bank lending, providing small businesses with the support they need to thrive. On December 23, 2024, the company revealed that Evan Day will be stepping in as the new Vice President of Digital Marketing.

Meet Evan Day: The New VP of Digital Marketing

Evan brings with him a wealth of experience, boasting over 15 years in data-driven marketing strategies. His expertise lies in areas like data analytics, marketing automation, and lifecycle management. Not only does he hold a Master’s degree in Data Science, but he’s also on the exciting journey of pursuing a PhD in Neuroscience.

When asked about his new role, Evan expressed his enthusiasm, saying he is thrilled to join BriteCap during this exciting growth period. “I admire BriteCap’s commitment to empowering small businesses,” he shared. His background will surely help shape the company’s approach to attracting and retaining customers.

A Strategic Move to Strengthen Leadership

But that’s not all! Just a week before Evan’s announcement, on December 16, 2024, Pushkar Choudhuri was appointed as Chief Financial Officer. With more than 20 years of experience in financial planning, corporate finance, and investment banking, he is set to enhance BriteCap’s financial strategies. Pushkar expressed his eagerness to facilitate greater access to capital for small businesses, echoing BriteCap’s mission.

A few days earlier, on December 9, BriteCap announced that Dave Lafferty would step into the role of Chief Credit Officer. With 30 years of expertise focusing on credit, risk, underwriting, and portfolio management, Dave feels honored to join BriteCap during this pivotal moment in the company’s evolution.

A Vision for the Future

BriteCap’s CEO, Richard Henderson, expressed his thoughts on the new leadership additions, stating that he is delighted to welcome Evan into the fold. He noted Evan’s impressive track record and his potential to transform customer acquisition and retention strategies. Richard also shared BriteCap’s strategic vision—aiming to redefine business lending and deliver a frictionless lending experience for their clients.

Since its establishment in 2003, BriteCap has become a crucial player in financing for various industries including medical, construction, technology, and manufacturing. They have successfully combined technology with non-traditional credit algorithms to provide fast, convenient, and affordable working capital.

Serving Businesses of All Sizes

BriteCap stands out for its inclusivity in credit acceptance, welcoming clients with A to C credit qualities for mid-ticket equipment leases and loans ranging from $15,000 to $5,000,000. These efforts are all focused on empowering small businesses, an objective that resonates deeply with the company’s leadership team and operational model.

Wrapping Up

BriteCap Financial is on an exciting journey, and with these new leadership appointments, the company is well-positioned for remarkable growth. Their commitment to supporting small businesses while leveraging innovative financial technologies continues to set them apart in the lending industry. For more information on their services or to learn more about the company, you can visit their websites at www.britecap.com or www.nmef.com.

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